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E-cigarette company Juul had to change its marketing tactics in Arizona. Has anything changed?

Published: Wednesday, September 7, 2022 - 11:33am
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American Cancer Society Cancer Action Network
Brian Hummell

E-cigarette maker Juul has settled a lawsuit with 34 states and territories over its marketing practices; the company will pay nearly $440 million after a two-year investigation and will be limited in future sales and marketing practices.

Arizona is not one of those states involved in this lawsuit, but last year, the company agreed to pay Arizona $14.5 million in a separate settlement. That agreement also had stipulations for Juul dealing with its marketing and sales.

To learn about what kind of effect that’s had, The Show spoke with Brian Hummel, Arizona director of government relations with the American Cancer Society Cancer Action Network.

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