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Longboard Entrepreneur Weston Smith: Made In Arizona

By Lauren Gilger
Published: Thursday, September 16, 2021 - 12:27pm
Updated: Thursday, January 6, 2022 - 2:59pm

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Weston Smith Lux Longboards
Lux Longboards
Owner Weston Smith assembles a board at Lux Longboards.

Weston Smith runs Lux Longboards, a growing electric longboard manufacturing company based in Phoenix.

But when it all began, he was a mechanical engineering student at Grand Canyon University who was just looking for a better way to get to classes in Phoenix’s blazing heat.

So he found a longboard — a sort of long skateboard with rubber wheels for speed and ease.

And that was just the beginning.

Next, he found himself something of a novelty at the time: An electric longboard. Then, other students on campus started asking him if they could try it out.

That’s when his entrepreneurial instinct kicked in.

Pretty soon, he was running a longboard rental company out of his dorm room.

Lux Longboards LX
Lux Longboards
The Lux LX off-road electric longboard.

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